Find Your Business Niche
By Market Genius
Categories: Videos
What you'll learn
Stand out with a unique value proposition, niche research, website, and marketing.
Let's indulge
Course introduction
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Business niche and micro niche course welcome
01:34
New section: Checklist for choosing a niche
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Passion to business idea match and how to balance it with practicality
06:03 -
Which niches are popular for small businesses now?
04:28 -
Making a list of your niche advantages
03:55 -
How lucrative and competitive is the niche
04:58 -
Successful example of starting with a small niche & making a profitable business
02:23 -
How to choose a niche down to tiny niches
04:58 -
Paul Graham’s essay: Things That Don’t Scale
07:18 -
Examples of choosing a niche by drawing from your past work or education
04:43 -
Is your idea/niche easy to promote/market?
06:32 -
More examples of niching in the elearning space
04:32 -
Niching mistake using ClickFunnels and ads that many people make
04:29
Tools and more ideas for finding a niche
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Google trends for niche research
04:09 -
The Netflix effect
01:06
More niche advice
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Thoughts about finding a niche for affiliates
04:15 -
How to get business ideas and how to brainstorm them
03:16
Actionable steps you can take
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How to get feedback on your business ideas PLUS EXERCISE
05:56 -
Paid options to get business idea feedback
02:41 -
How to tell if an idea is good & cheap market validation of business ideas
06:51 -
Ideal customers, psychographics, and demographics
05:43 -
What to do if you have too many business ideas
05:05 -
Three types of business ideas
05:32
Learn from my own mistakes choosing a business niche and early failures
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NEW! My first business failure: the show search engine business
06:47 -
Another one of my early niche mistakes with a hiking company
06:21
Additional planning
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S.W.O.T analysis
03:57
Basics of setting up your domain name and website
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What technology to use to create your website and should you do it yourself?
03:57 -
Finding a good domain name
08:16
Protecting intellectual property and your ideas
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6 ways to protect your intellectual property
04:13 -
Creating a moat around your business
05:11 -
For first-time entrepreneurs: More on moats, barriers, and long-term competition
05:59
Examples of starting different businesses
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Starting an agency business…in 4 different valid ways
07:22 -
Practical approach to starting an online business
10:06 -
Local business – bookstore
06:12 -
Few more thoughts on the previous video
04:43 -
How to come up with a business idea from scratch
06:47
Market research and idea validation
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Market research section introduction
01:22 -
Consumers and people behave differently than they say
05:32 -
Starting to identify our target market and getting over initial assumptions
05:32 -
How to get feedback on business ideas & how to get expert feedback
07:04 -
Paid options to get business idea feedback
04:34 -
Focus group costs – few thousand and different if you do it or a firm
05:38 -
How to run a single focus group meeting
06:44 -
Using existing research by research firms
02:26 -
Validating business ideas by starting small and testing them in the market
05:23