Persuasive Storytelling – Market Genius

What you'll learn

Make impactful points using imagery in your storytelling

Let's indulge

Introduction and welcome to this storytelling course

Introduction to storytelling and persuasion

11:56

Common story structures in effective storytelling

Inspiring emotion in different ways – to make it memorable and relatable

Voice tips to make your story inspire more emotion

Creating your story – storytelling from the ground up

Building stories by using storytelling elements we’ve been learning

Recording equipment in case you will record a storytelling podcast or video

Presenting & Content delivery

Fixing speech issues so you are easier to listen to during storytelling

Storytelling when you are presenting

Section introduction – storytelling in presentations

01:32
Creating an account in Google Docs so we can use Google Slides

02:35
Looking at templates in Google Slides for visually nicer storytelling

05:24
My evolution of bad designs

04:55
Picking royalty free and paid clipart options to aid your storytelling

04:35
Looking at templates in Canva to help with nice designs to aid your storytelling

04:53
Customizing our design – steps to aid your storytelling with nice visuals

10:50
Adding the beautiful cover slide to our presentation in Google Sheets

04:21
Starting to create a pretty slide for informational slides in Google Slides

05:39
Creating pretty bullet points

04:05
Animating slides

05:13
Using our new customized template

04:57
Fixing the bug you might have seen with an image underneath

01:33
How to make extra cool presentations that don’t look like powerpoint

06:56
Next level for your presentations – storytelling with images to inspire

06:07
TEDx presentation guide for how they do storytelling

04:40

What you'll learn

Let's indulge

Introduction and welcome to this storytelling course

Introduction to storytelling and persuasion

Common story structures in effective storytelling

Story structure at its basic elements in storytelling

Character building in your story

Storytelling exercise – let’s take a boring story and give it human appeal

Storytelling exercise – let’s build a story from scratch

Inspiring emotion in different ways – to make it memorable and relatable

Introduction to show-don’t-tell for great imagery and persuasion

Show-don’t-tell storytelling in job interviews so interviewers see your best

More practice for show-don’t-tell for storytelling and building vivid imagery

Show, don’t tell – for storytelling in creative writing and poetry

Voice tips to make your story inspire more emotion

Storytelling with your voice: convey emotion and make the audience feel

Example of a professional storyteller and how he uses his voice

Creating your story – storytelling from the ground up

What makes a good story and effective storytelling

Story medium

Planning for the medium and audience

Building stories by using storytelling elements we’ve been learning

Corporate brand story by using the storytelling elements we’ve been learning

Storytelling with a case study – one of the most effective tools for businesses

Personal story for an interview or at work – using storytelling elements

Tell a great first-impression story

Storytelling exercise

Recording equipment in case you will record a storytelling podcast or video

Section introduction – video and audio equipment to aid your storytelling

Five camera options to film your video

Microphones for better audio

Lighting and shadows

Improving lighting, background and shadows with better equipment

Presenting & Content delivery

Body language section introduction for better storytelling on video

Clothing and appearance

Fixing speech issues so you are easier to listen to during storytelling

What if you have an accent like I do – enunciate better during storytelling

Parasite words in speech – how to recognize and get rid of them for storytelling

Storytelling when you are presenting

Section introduction – storytelling in presentations

Creating an account in Google Docs so we can use Google Slides

Looking at templates in Google Slides for visually nicer storytelling

My evolution of bad designs

Picking royalty free and paid clipart options to aid your storytelling

Looking at templates in Canva to help with nice designs to aid your storytelling

Customizing our design – steps to aid your storytelling with nice visuals

Adding the beautiful cover slide to our presentation in Google Sheets

Starting to create a pretty slide for informational slides in Google Slides

Creating pretty bullet points

Animating slides

Using our new customized template

Fixing the bug you might have seen with an image underneath

How to make extra cool presentations that don’t look like powerpoint

Next level for your presentations – storytelling with images to inspire

TEDx presentation guide for how they do storytelling